Whole Picture, L.L.C.


Heidi Nyland Melocco and her Whole PIcture, LLC provides professional photography, social media consulting, website design and management, and marketing help for the horse world and beyond. Heidi’s photography has won national awards and is often seen in national equine publications. She is in tune with social media and can help your organization look great and shine online. Whether you need a photoshoot with your horse or need creative help to boost your brand, Heidi and her team can help!

Heidi Melocco holds a bachelor’s degree in English (from Ohio Wesleyan University) and a master’s degree in journalism (from the E.W. Scripps School of Journalism at Ohio University) with a concentration in magazine and photo editing. At the latter, she was named Master’s Student of the Year. Her stories and photographs are seen regularly in publications such as Western Horseman books, Horse & Rider, Horse Illustrated, Young Rider, and America’s Horse. She served as Assistant Editor at Horse & Rider. She’s also been on the staff of John Lyons’ Perfect Horse and hosted a column in The Trail Rider for over 10 years. Melocco is an author of Western Horseman’s Understanding Lameness, Western Horseman’s Legends 6 and 9 and Goodnight’s Guide to Great Horsemanship, and she’s a contributing photographer for the Certified Horsemanship Association’s Instructor Manual, Hitch Up & Go (AIM’s trailering book), The Revolution in Horsemanship (by Rick Lamb and Robert Miller, DVM), and Breed for Success (by Rene Riley and Honi Roberts).

Melocco’s photos have won awards from the Equine Photographer’s Network and an AIM Award. Melocco holds first prize awards from American Horse Publications (AHP) for training stories and equine photography. She has had over 35 magazine cover photos printed on Horse Illustrated, America’s Horse and The Trail Rider as well as on the Road to the Horse program. Melocco continues to write about and photograph horses and also works in video broadcasting. She directed and produced a popular RFD-TV show for over 10 years. Melocco stays up to speed with social media and has grown accounts to reach and engage with hundreds of thousands of fans. She served on the Board of Directors for the Colorado Horse Council and has presented social media seminars at the PATHi and CHA International Conferences.

Equine Experience: Melocco started riding Ponies of the Americas at age 5 at Smiley R Ranch in Hilliard, Ohio with Janet Hedman and the W. E. Richardson family. In college, she was president and later assistant coach of the Ohio Wesleyan University Equestrian Team, coached by world-champion-earning trainer Terry Myers. Keeping active as a rider and riding instructor, Melocco began studying Brain Gym®—an international program based on whole-brain and active learning. As a 4-H advisor, she used the simple movements to help horseback riding students relax and achieve their goals in the saddle. Melocco became a registered instructor with Path International—helping to combine horse knowledge and therapeutic experience with horsemanship training. She also teaches how reflexes and Brain Gym techniques can help with any rider. Melocco has presented demos at Equine Affaire and at the Path International and National Youth Horse Council Annual Conferences. She taught at the Colorado Therapeutic Riding Center in Longmont, Colorado.

Melocco resides on her small-acreage horse property with her husband, Jared, daughter Savannah, registered AQHA gelding, “Mister T” pony, “Romeo,” dogs, “Lucy” and “Rosie,” and three orange cats that most people can’t tell apart.

She loves helping small businesses look great online. She can help you get amazing photos with your horses or help with horse sale photos. She can also help build your social media presence on all the platforms– and make sure you have a great looking website to connect with all the “friends” you meet. Email or call today!